Goal: To provide, in both words and deeds, the guidance and direction necessary to ensure that Community Main Street is a leader in the development of downtown Cedar Falls.
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Crystal Ford Crystal is a representative from Bergan KDV and currently serves as Board President.
Ty Kimble Ty is a downtown business and property owner.
Goal: To help existing downtown businesses and expanding and recruiting new ones to respond to today's market. Help convert unused space into productive property and sharpen the competitiveness of business enterprises.
Goal: To develop a visually identifiable and marketable environment through historic building preservation/rehabilitation and streetscaping of the downtown district.
Goal: To build consensus, cooperation and financial support among groups that have an important stake in the district by fostering a volunteer-driven program and organizational structure working toward the same goal(s).
Goal: To sell the image and promise of Main Street to all prospects. By marketing the district's unique characteristics to shoppers, investors, new businesses, and visitors, an effective promotional strategy forges a positive image through advertising, retail promotional activity, special events and marketing campaigns carried out by local volunteers.