on Monday, June 13, 2016
It's hard to beat an ice cold glass of lemonade on a hot summer day. And while most of us retreated to our air-conditioned homes to beat the heat on Saturday, our graduates from the Lemonade Day Entrpreneurial Camp took to the sidewalks of downtown Cedar Falls to sell their lemonade.
Campers spent three days up at the University of Northern Iowa's John Pappajohn Entrepreneurial Center working with camp staff to learn valuable entrepreneurial skills as they created a lemonade stand business. Staff used specialized cirriculum from the Jacobson Insitute for Youth Entrepreneurship at the University of Iowa to teach the students how to develop effective marketing strategies, make budgeting decisions, set strategic sales goals, implement food safety practices and develop the perfect product.
Each group was also paired with a downtown business owner who mentored them through the process of selecting a local charity to receive the proceeds from their lemonade stand sales, creating a successful business plan, determining how to set themselves apart from their competitors and designing their stands to effectively sell their products.
And sell they did! Stands were opened for business at 10am on Saturday morning outside of Bike Tech, Hatchlings and Hens, The Ivy Trellis, Pink Peony and Purse-N-ality. They spent the next hour and a half greeting (and in some cases, recruiting) customers and sending them down the sidewalk with a refreshing glass of lemonade. Every single group totally rocked it, raising a collective total of almost $1000, ALL of which will be donated to local branches of the following charities: Aspire TRP, Beyond Pink TEAM, Cystic Fibrosis Foundation, House of Hope, and the Red Cross. The Lemonade Girls outside of Pink Peony came out on top, raising the most money for their chairty, Aspire TRP.
Special thanks to UNI's John Pappajohn Entreprenuerial Center, our mentoring dowtown businesses, TrueNorth Insurance and everyone who came out to buy lemonade on Saturday for helping us make this event a huge success!